Jessica Phlegar
Databank Equal parts culture enthusiast, creative thinker, and professional cheerleader for people. As part of the Culture & Communications team at DataBank, I support initiatives
Author: Cynthia Forstmann
Jessica Schwartzman
Cambiamento LLC Every organization has a culture. The question is whether that culture is intentionally supporting where you are going. I help leaders and teams
KyAlea Monma
HOKU Design Group KyAlea Monma is the founder of HOKU Design Group where she helps visionary founders build brands that reflect the depth of their
Has “Diversity” Become a Dirty Word?
𝗔𝗿𝗰𝗵𝗲𝘁𝘆𝗽𝗲𝘀 are a more human and neutral way into these diversity conversations — they offer a lens that gets beneath the surface to our motivations, patterns, and lived experiences.
The Prediction that Stunned the Board
When you can map organizational Archetypes, you can predict where a change will break down—before it does.
Kerrigan O’Connell
Blue Morpho Collective As a seasoned Organizational Development consultant and ICF-certified Executive Coach, Kerrigan brings over 25 years of experience to transforming organizations, optimizing team
How One Bold Story Reframed a Mission and Unlocked Millions
When culture, brand, and purpose align — growth becomes natural. What hidden Archetype might unlock your next chapter?
Why Culture Narratives Drive Change Success
A Culture Narrative helps people locate themselves in the change—so they can understand what’s shifting, why it matters, and how their contributions connect to the bigger picture.
Learning the Language of Teamwork
“We see teams having conversations in a new way, using the Archetypes to describe what’s working, what’s not working, and what might be missing.”
Friderike Butler
Butler Communication Friderike Butler is a successful serial intra- and entrepreneur, who initiated and supported the growth of several businesses in the travel, IT and
