The Creator Archetype
Mold the world of possibilities
into a stunning work of art.
The Creator in Individuals
Creators bring visions to life with an ease that defies other Archetypes. Their gift is expressing ideas through physical forms.
Seeing patterns around them, Creators seize the opportunity to interpret, solve, shape, innovate, and evolve. Their expressions are original and meaningful down to every last detail.
The Creator in Organizations
Creator cultures wow us with their skills for developing products and ideas that are as beautiful as they are functional.
Writers, designers, architects, musicians, and even mechanical engineers – these cultures trust the creative process, knowing innovation is grounded in imagination. Their inventions help us find fluidity and order.
When the Creator slips into the shadow side, this Archetype can get stuck in a cycle of procrastination and perfectionism. They can pay so much attention to the “purity” of their inspiration that they neglect the real world context of the client or marketplace.
Creator Strengths
Imagination, Innovation, Focus
Guiding Vision
To create something out of nothing
Inspired by
Seeing the connections within the chaos
Organizations with High Creator Archetype
Adobe, LEGO, Pixar, Pinterest, Shutterstock
Creator Shadows
Impractical, Distracted, Never done
Favorite Phrase
With imagination, anything is possible!
Frustrated by
Poor design
Individuals with High Creator Archetype
Leonardo DaVinci, Elon Musk, Martha Graham
ARE YOU A SAGE?
Are you inspired by thoughts, hypotheses, conundrums, unsolved equations or other intellectual challenges?
ARE YOU A RULER?
Do you know the best way to accomplish whatever is for the highest good of all? Are you willing to take on the responsibility?
ARE YOU A REVOLUTIONARY?
Do you tend to notice what’s not working and challenge the status quo? Are you unafraid to let go and move on?
ARE YOU A MAGICIAN?
Do you trust synchronicity, coincidence, Aha-moments and things that flow? Do you seem to make the impossible happen?
ARE YOU A LOVER?
Do you have a romantic view about the world that covers everything from ideas to individuals to experiences?
ARE YOU A JESTER?
Does your playful energy and sense of humor reduce the collective stress in the room? Do you show others how to let go and lighten up?
ARE YOU A HERO?
Do you bring a discipline, focus and can-do spirit that inspires others to be bigger, braver and stronger?
ARE YOU AN INNOCENT?
Are you grateful for the present moment? Do trust that things will always work out in the end?
ARE YOU AN EXPLORER?
Do you live life on your own terms? Are you inspired by the question ‘why not?’
ARE YOU A CREATOR?
Do you trust your imagination, your inner Muse and the creative process itself?
ARE YOU A CAREGIVER?
Do you give freely give without expecting anything in return? Is service your calling card?
ARE YOU AN EVERYPERSON?
Do you seek to create a sense of acceptance, belonging and justice? Do you believe ‘together we can overcome?’
