[Infographic] The Dynamics of Organizational Culture

 In Corporate Culture

Imagine your company is a tree.

The roots symbolize the dynamic network of your leadership, teams, individual employees, systems and processes that shape how people interact and how the work gets done. As the tree grows, its limbs and branches represent your company’s customer, partner and stakeholder touch points; your brand, products or services, sales, marketing and other external extensions in the world.

Springing from your unique mission, the organizational culture is the trunk that connects the root system with the branches and is integral to the structure and stability of the tree. The deeper the roots, the stronger the trunk, the more vigorously the limbs flourish, and the greater the tree’s potential to withstand any unexpected storms.

For an in-depth exploration of how organizational culture works, download our complimentary white paper.

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