10 Corporate Culture Quotes from Inspiring Business Leaders

 In Corporate Culture, Leadership

10 Corporate Culture Quotes from Inspiring Business Leaders

Like people and snowflakes, no two organizations are the same. The differences between companies can be as overt as size, location and industry, and as subtle as the tacit assumptions that govern how employees treat each other and their customers.

At CultureTalk, we consider organizational culture—also called corporate culture—to be a shared experience that is expressed within the organization and in the world. We believe that organizational culture is the combined energy of a group of individuals that guides every employee in an organization to know the “unwritten rules of engagement”. It is an invisible force made up of beliefs and behaviors that operate “beneath the surface” and impact how individuals unite, respond and move forward (or backward!) behind a common purpose. Such shared beliefs and values provide unspoken boundaries that affect nearly every aspect of business—including how employees (and managers) dress, perform their jobs, make decisions, take initiative, and interact with each other, customers and the community at large.

Some form of corporate culture has always existed by default since the origins of business. But it is only in recent years that awareness has grown and systems developed to define and deliberately evolve a particular, desired culture. Corporate culture isn’t just a fad, it’s critical to success.

There’s a reason culture is a topic of conversation in companies of all sizes. From Google, Zappos, and Microsoft to your own board meetings.

Here is what’s being said about corporate culture:


“To make customers happy, we have to make sure our employees are happy first.”
– Tony Hsieh, Zappos



“You can build a much more wonderful company on love than you can on fear.”
– Kip Tindell, The Container Store



“We want to understand what works here rather than what worked at any other organization.”
– Laszlo Bock, Google



“We will never – and I mean never – turn our backs on our employees.”
– Howard Schultz, Starbucks



“You have to be a place that’s more than a paycheck for people.”
– Rick Federico, P.F. Chang’s



“If you are lucky enough to be someone’s employer, then you have a moral obligation to make sure people do look forward to coming to work in the morning.”
– John Mackey, Whole Foods Market



“Your most unhappy customers are your greatest source of learning.”
– Bill Gates, Microsoft



“Coming together is a beginning; keeping together is progress; working together is success.”
– Henry Ford, Ford Motor Company



“I came to see, in my time at IBM, that culture isn’t just one aspect of the game, it is the game. In the end, an organization is nothing more than the collective capacity of its people to create value.”
– Louis Gerstner, IBM

(Related Reading: “Transforming Culture – ‘Who Says Elephants Can’t Dance?’ by Lou Gerstner”)



“We believe in work+life, not work vs. life.”
– Dharmesh Shah, HubSpot


And it doesn’t always come from the “big wigs” in business. Here are some quotes from the leaders of businesses we’ve gotten to know.


“If you take care of your people, the rest will take care of itself.”
– Brent Nussbaum, Nussbaum Transportation



“The standards we set are simple: be trustworthy, confident, loyal and hardworking. When that’s all that matters, everything else just falls in place.”
– Mark Miller, Performance Industrial

Culture Survey

Recent Posts
  • BENMENANA Mohamed

    Culture to a company is like software to a computer.

Leave a Comment

Contact Us

Start typing and press Enter to search