Archetypes: The Key to Unlocking Leadership Potential
July 13, 2023
Leaders are looking to get the best out of individuals and teams, but to do so they must first get the best out of themselves.
Executives and Individuals
Unlock Leadership Potential
Accelerate executive development as you help build confidence, improve relationships, develop professional brands, and overcome challenges.
Retain emerging leaders and new recruits with more than a paycheck. CultureTalk allows employees to identify their own purpose and meaning and enhances connections with colleagues and the organization.
CEOs and HR Leaders are looking for employees to demonstrate qualities like emotional intelligence, collaboration, resilience, and a growth mindset.
These human skills require self-awareness and a willingness to become more effective in their interpersonal relationships.
Cultivating the upside of human potential through leadership development and coaching helps organizations shape culture as they drive strategic objectives forward.
CultureTalk Profiles help individuals explore their motivations, strengths, and values while uncovering latent and shadow traits. When they understand their storylines, people are less prone to react, more inspired toward positive outcomes, and ready to grow in new ways.
Case Studies
Leadership Coaching and Communications
Communications Coaching Firm Deepens Leadership Impact
Blogs
A Culture Transformation Case Study
May 19, 2023
CultureTalk Partner Reynaldo Naves and his associates at Olivia Global had a big assignment: transform the culture and create cultural consistency across multiple brands underneath Brazil’s largest fashion retailer in-step with operations integration and technological advancements. This was a successful company with a great reputation and wide reach. They had already found a winning formula, so it had to be asked “How do we move around the parts and pieces of this organization without breaking anything that works?” The intervention had to be deliberate and precise.
[Podcast] Measuring, Growing, and Sustaining Culture
March 8, 2023
Culture can be measured. It can be grown. It can be sustained. Listen as culture development expert and certified CultureTalk Partner DJ Hurula and special guests Cynthia Forstmann and Theresa Agresta break down the Archetype survey system and examine each stage of a culture-related initiative.
Your Professional Brand
February 6, 2023
Our professional brand is built carefully over time, becoming our business reputation in our industry. Instead of worrying about daily posting to the ever-downward spiral of social media, we step back and share our stories when it matters and where they can do the most good within our industry and community.
Your Personal Brand: Who Are You?
January 13, 2023
How do you find a way to present yourself that truly reflects you? One that connects the dots between your past experiences and your future plans? One you feel excited to share? Where do you begin?
Perks vs. Purpose: What’s More Important for Retaining Employees?
July 29, 2022
Some areas of workplace culture, such as company policies, supervision, workplace conditions, job security, and even salary, are just like brushing your teeth. If these aspects are not up to par, employees will be dissatisfied; however, improvement of these factors is not what creates a feeling of satisfaction with one’s job.
"CultureTalk is a unique system that allows individuals to identify and explore the narratives that give our lives, actions and brands definition, and depth."
— Hile Rutledge,Training & Development 
"CultureTalk was a game changer for me. It brought major insight into how I go about my life, personally and professionally. I realized that certain aspects I had considered “good” were negatively affecting my life. My Archetypes helped me pinpoint exactly where I could create change in my life."
— Nipper Sorenson, Coach 
"We've integrated CultureTalk into our Leadership Training Program. Year-after-year participants learn so much about how to brand, lead and communicate with this simple, story-based framework."
— Kathleen Fyfe, Leadership Saratoga 
"[Other surveys] give you a detailed mapping of your strengths and weaknesses, but they don’t help you evolve, grow, or truly understand how they show up in your character, in different situations, when dealing with different people."
— KyAlea Monma, Consultant & Coach 
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How to Use Archetypes to Coach, Lead and Drive Organizational Change
