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Here's how to make the most of our conversation

Start with the short video below, then scroll for client reflections and answers to common questions before we meet.

Client Experiences

More powerful than I expected

Incrediblely valuable to the leadership team

People remember the story

The tenor of our town halls has changed

A few questions people often ask

Yes, and it is often most powerful in off-site or retreat settings.

It works well as both a standalone experience and a foundation for deeper strategy or planning work.

The full engagement is typically completed over 3–5 weeks, depending on availability.
Time commitments are intentionally light and well-contained:

  • 10–15 minutes per participant to complete surveys
  • 45–60 minutes for selected stakeholder interviews
  • One full-day onsite workshop for the core group

This design minimizes disruption while still producing meaningful insight.

The 15-person group is intentionally designed with your input and business context in mind. It may include:

  • The senior or extended leadership team
  • An intact team responsible for critical outcomes
  • A cross-functional group representing key stakeholder perspectives

The goal is to include people who experience the culture daily and influence how work actually gets done.

From individual employees?
Greater self-awareness and reduced defensiveness lead to fewer unproductive conversations, faster issue resolution, and less time spent managing friction, reducing rework and burnout-related costs.

Within the organization?
Improved alignment and clearer follow-through reduce decision delays, meeting overload, and stalled initiatives, saving time, lowering the cost of failed change efforts, and improving execution efficiency.

Participants often report immediate clarity and insight. Behavioral shifts such as improved conversations, decision-making, and collaboration commonly begin within weeks, not months.

Yes. The audit does more than describe your culture, it creates alignment around what needs to change and where to focus first.

Together, we clarify:

  • Strengths to preserve and leverage
  • Shadow patterns that may be limiting effectiveness
  • Gaps between current and aspirational culture
  • Priority areas your team commits to addressing

This creates a grounded foundation for action, not a generic action plan.

CultureTalk does not label people or prescribe “ideal” behaviors.

Instead, it reveals how individuals and groups make meaning, especially under stress, ambiguity, and change

This narrative-based approach allows leaders and teams to recognize patterns, choose differently, and adapt without feeling judged or managed.

It is particularly effective with experienced professionals who resist other models.

Organizations benefit most when they engage in this work:

  • Ahead of a strategic shift or transformation
  • After leadership changes
  • When growth, mergers, or restructuring are underway
  • When they need a stronger culture story for recruiting and retention, but get stuck listing perks and benefits.
  • When performance issues persist despite strong strategy
  • When teams are busy, but progress feels harder than it should

The audit helps organizations slow down just enough to speed up what matters.

The audit is particularly effective when organizations sense something is “off,” but lack shared language.

Common challenges include:

  • Misalignment between strategy, values, and day- to-day behavior
  • Passive resistance or stalled change initiatives
  • Avoidance of difficult conversations
  • Decision-making bottlenecks
  • Silos, mistrust, or accountability gaps
  • Leadership signals that unintentionally reinforce the wrong behaviors

The process surfaces these dynamics without blame.

Yes. Many organizations use the Baseline Culture Audit to determine whether they want to build internal capability for future work. Internal consultants, HR, OD, and OE professionals can be trained to use CultureTalk tools with consistency and credibility.

CultureTalk offers a Certification Program that equips internal professionals to:

  • Interpret survey data accurately
  • Facilitate meaningful conversations
  • Apply the framework across leadership, team, and change initiatives

Certification ensures quality, shared language, and long-term ROI.

Yes. The Baseline Culture Audit is often the starting point for deeper, sustained culture work.

Beyond the initial workshop, CultureTalk can support organizations with follow-on services to help ensure the insights gained become embedded in how the organization hires, leads, develops, and makes decisions over time:

  • Development of clear, prioritized action plans, translating insights into practical commitments, owners, and timelines

  • Full organization-wide culture audits, including multiple demographic, functional, and geographic breakdowns to identify patterns and risk areas at scale

  • Creation of a comprehensive culture narrative or CultureCode, articulating expected leadership behaviors, decision norms, and ways of working that support employment brand, recruiting, onboarding, and performance expectations

  • Leader or team coaching

  • Additional facilitated workshop experiences

  • Internal capability building through CultureTalk Certification

  • Integration into leadership development or change initiatives


We also identify which next steps you can manage internally versus where external support adds the most value.

These follow-on services help ensure the insights gained do not remain abstract, but become embedded in how the organization hires, leads, develops, and makes decisions over time.

CultureTalk’s 12-Archetype framework is grounded in Carl Jung’s research on Archetypes as universal human patterns that appear consistently across time, cultures, and historical contexts.

The specific 12-Archetype model used by CultureTalk draws on the work of Jungian scholar Carol Pearson, whose research demonstrated that Archetypes function both as individual meaning-making storylines and as collective cultural patterns within teams and organizations.

CultureTalk applies this body of work to modern organizational contexts, translating well-established psychological theory into a practical, evidence-informed system for understanding leadership behavior, team dynamics, and culture under pressure and change.

CultureTalk integrates easily into coaching, leadership development, change initiatives, team effectiveness work, and culture engagements. It provides a shared language and diagnostic layer that deepens work you already do, rather than replacing it.