Happy Halloween From the 12 Archetypes!

 In The 12 Archetypes

The Lover has Valentine’s Day and the Jester parties on St. Patrick’s Day. The visionary Magician loves New Year’s Eve and new beginnings while the Hero celebrates patriotism on the July 4th. There’s one time of year, however, where all 12 Archetypes can truly express their authentic voices.

An Archetypal Halloween

What will your Archetype wear to trick-or-treat?


The Hero

In the spirit of Halloween, the Hero has chosen to honor the greatest supernatural fighters of all time, the Ghostbusters!


The Explorer

To infinity, and beyond! The Explorer has its heart set on a new frontier, and who better to represent that than Buzz Lightyear? 


The Jester

This might be a little cheesy…but that’s the Jester’s shtick! Nothing like a slice of pizza to get the crowd smiling.


The Creator

For the Creator, there is no greater pleasure than opening up a brand new box of Crayola Crayons. The possibilities are endless!


The Caregiver

A bit of a throwback, but a character everyone can relate to. The Caregiver’s warmth and comfort is epitomized in the classic Care Bear. 

Sage Archetype

The Sage

Deep down, the Sage dreams of discovering a major scientific solution that will change the world. Perhaps, something like E = mc 2 ? Happy Halloween from Einstein! 

magician Archetype

The Magician

The Magician can see your success…quite literally! This Halloween, the Magician is taking its abilities to the crystal ball as a fortune teller.

Innocent Archetype

The Innocent

The Innocent defines the perfect moments in life. Happy smiles and sunshine days. And, nothing epitomizes it more than a perfect cupcake. 


The Ruler

Rulers are the absolute best at what they do. And, they do it with authority and poise. Let’s just keep it simple and cut to the chase, the Ruler is going to be…a ruler!


The Revolutionary

No more mister nice guy (or gal). The Revolutionary is throwing away their daily routine and hopping into their true persona, just like Danny and Sandy at the end of Grease!


The Everyperson

The Everyperson doesn’t like to be the star of the show. For this Halloween, they just want to fit in with everyone else so they’re dressing as a pumpkin. 


The Lover

Swoon! The Lover is amping up as a true legacy duo, Marilyn Monroe and Joe Dimaggio. 

Our 12 Archetypes originate from the research of Swiss psychologist, Carl Jung. He used the word “archetype” to refer to recurring patterns found in our universal stories. Those “stories” are the way we communicate with one another. The common characters, themes, symbols and more align with 12 patterns in the human psyche. The 12 Archetypes are also at the core of the CultureTalk Survey System.

Contact us today to learn more about using Archetypes in your business and have a fun and safe Halloween!

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