CultureTalk is a Sponsor of INBOUND 2015!
The news is out.
As a HubSpot Agency Partner, Allegory has always looked forward to the INBOUND conference. It’s a mecca for marketing fanatics and has inspired some of the biggest changes in our company. In fact, this year will perhaps be our biggest one yet.
We’re launching CultureTalk
You’ve seen the teasers. You’ve heard us talking about it. Well, it’s here! CultureTalk, our organizational culture survey system, will make it’s official debut at the INBOUND 2015 conference. Find us on the sponsor board and keep an eye out for all of the exciting opportunities we have planned for conference attendees.
The INBOUND conference is epic. In 2014 it had over 10,000 attendees and we all expect it won’t disappoint this time around. The goal of the conference is to provide the inspiration, education, and connections we need to change our minds about marketing and business. And, that’s exactly how we feel about CultureTalk.
The inbound marketing movement is all about creating things that people love. With that, you need to understand people. But, what about people, specifically? We believe that to communicate effectively, you must have a deep understanding of the values and beliefs that person holds. For over 15 years we’ve been using Archetypes and cultural analysis to build strong brands and marketing programs. Now, through the CultureTalk system, we’re sharing our method with you.
And, we’ll be in great company. From the keynote speakers like Brene Brown, Daniel Pink and Seth Godin, to HubSpot’s own leaders, Dharmesh Shah and Brian Halligan, the culture conversation is going to be hot.
It’s time to join the culture conversation. Are you ready?
Can’t make the conference? Follow along on social media with the hashtag #INBOUND15. And, keep an eye on #CultureTalk for more exciting announcements and launches.